Meet Paige

Paige Smith in studio for Particular Paige Designs

Welcome, coaches!

I’m Paige Smith, a Toronto-based graphic designer and certified professional coach with over 20 years of experience.

I specialize in brand identity and presentation design for coaches who work in health, wellness, and business.

My mission is to help you build a visual identity that not only captures your unique personality but also resonates with your ideal clients, ensuring that your brand speaks for you—powerfully and professionally.

Bringing big-brand expertise to your small business

My career started with big names like Kaiser Permanente, USAA, Clorox, and Pampers. Working at award-winning agencies gave me a deep understanding and the power of of high-quality design.

While I enjoyed working with large brands, I wanted to see the tangible impact of my work—helping people show up in a way that reflects their passion and expertise.

Today, I channel that experience into helping coaches create brands that are professional, personal, and memorable.

Why I love working with coaches

After my own transformative journey into coaching, I knew I wanted to support others in this field.

As a certified coach myself, I understand the heart of this industry and the importance of aligning your visuals with your message.

Every design I create aims to embody your personality and values, helping you reach the clients who need you most.

Particular Paige Designs Branding
Particular Paige Designs Logo & Brand Identity

How I help you shine

From custom logos and cohesive brand identities to visually compelling presentation decks, I’m here to elevate your brand.

My process is collaborative and client-centered: I listen deeply, understand your goals, and translate your personality into visual elements that inspire trust and credibility.

With design that’s not only beautiful but also strategic, you’ll be able to charge premium prices, attract your ideal clients, and build a reputation that speaks volumes before you even say a word.

What to expect working together

I’m here to make the design process smooth, enjoyable, and empowering.

Whether you’re just starting out or scaling your coaching business to new heights, I provide done-for-you graphic design services tailored to your brand.

I help you look like a million bucks (without the million-dollar price tag!), bringing consistency and clarity to every touchpoint with your audience.

Branding for real estate agent

Ready to take that first step?

I believe in the power of good design to inspire and influence. If you’re looking for a design partner who understands the coaching world inside and out, let's connect.

Together, we can craft a brand identity that speaks to who you are and captivates the clients you want to attract. Whether you’re in need of a new logo, a brand refresh, or presentation materials that tell your story powerfully, I’m here to bring your vision to life.

Let’s create something extraordinary together!

LET'S TALK ABOUT YOUR VISION